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CX Maturity
Self-Assessment
CX Maturity Self-Assessment Tool
by Magister Consulting
About the Tool
This assessment is based on Magister Consulting's CX Maturity Assessment Framework, developed to evaluate an organization's customer experience maturity across three pillars:
The Framework
Define (5 Questions)
Vision, strategy, governance, execution planning, and accountability.
Deliver (5 Questions)
Measurement, action planning, CX design, innovation, data, technology, and personalization.
Drive (5 Questions)
Culture, leadership, employee experience, empowerment, and Voice of Employee.
The assessment consists of 15 questions and takes approximately 10–15 minutes to complete.
What You Will Receive
A few minutes after submitting your responses, you will receive a complementary personalized CX Maturity Report by email, including:
• Your overall maturity profile
• Results across the Define, Deliver, and Drive pillars
• Key strengths and improvement opportunities
• Recommended priority areas for improvement
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